The Hyundai Genesis Premium Sports Sedan At The 2008 NAIAS

The 2008 NAIAS is definitely the hottest phenomenon to start the brand new year. Radiators will totally burst with the presentation of the newest concept cars courtesy of the giant automakers around the globe. And among these renowned groups is Hyundai.

The Genesis Concept was once a grand vision from Hyundai, but now, it’s a dream come true… finally! The luxury sedan’s initial design sketch was superb - almost perfect that is. The unveiling of Hyundai’s masterpiece is one of the most awaited events in the upcoming 2008 North American International Auto Show. Hyundai presents the Genesis premium sports sedan!

According to my source, the newest Genesis rear-wheel-drive sports sedan is scheduled to have its first public appearance on January 13, 2007. This vehicle is equipped with features and capabilities similar to luxury sedans with a $60,000 tag. The Genesis premium sport sedan will be offered at an initial price below $30,000 when it hits dealership this summer.

"While Genesis will compete for customers with cars like Chrysler 300 and Pontiac G8, our engineering benchmarks were Mercedes E-Class, BMW 5 Series, Infiniti M, and Lexus GS. Genesis provides a potent combination of performance, luxury, and value. We think it has the opportunity to be an extremely disruptive force in the large sedan and near-luxury segments," says John Krafcik, the vice president for product development and strategic planning at Hyundai Motor America.